LakePoint Sports Announces Rawlings PrimeTime Players Weekend Presented by pomi Insurance

Atlanta, GA (June 18, 2024) — LakePoint Sports, the premier travel and youth sports destination in the country, is excited to announce the Rawlings PrimeTime Players Weekend, presented by POMI Insurance, taking place June 21-23, 2024. This weekend promises to showcase elite talent across all five premium venues, with a variety of top-tier events and engaging partnership activations throughout the LakePoint Sports campus.

Returning for their second year as a title sponsor, Rawlings, is set highlight the weekend with their ‘Custom Glove Giveaway’ and ‘Hitting Exit Velocity Challenge’. Athletes will have the chance to win a custom Rawlings glove and showcase their hitting skills. Players carrying a Rawlings product in their bag will also have the opportunity to win special prizes, adding an extra layer of excitement and reward.

“Our partnership with LakePoint Sports grants us unparalleled access to talented youth athletes from around the US, allowing us to obtain valuable feedback on our latest gloves and bats in the process,” said Mark Kraemer, director of sports marketing for Rawlings. “We’re looking forward to rewarding some lucky athletes during Rawlings PrimeTime Players Weekend with some great gear while allowing them to demo our newest product lines.”

POMI Insurance, the presenting sponsor, will be enhancing the event with their commitment to athlete safety and wellbeing. POMI Insurance will offer free BODYARMOR drinks and a chance to enter a $250 Academy gift card giveaway, ensuring that both athletes and spectators stay hydrated and engaged.

LakePoint Sports is proud to host a variety of partnership activations throughout the weekend. Publix will be providing product sampling at the Publix Fields, giving attendees a taste of their latest offerings. Yanmar is running a tractor giveaway promotion, where one lucky fan will take home a Yanmar tractor. Johnsonville will be promoting their “Keep It Juicy” sportsmanship campaign with brat sampling and fun, engaging activations. Guests can learn about fostering sportsmanship, positivity, and togetherness while enjoying fun prizes. Spot an act of sportsmanship and share it at Additionally, Academy Sports + Outdoors will offer a 20% off weekend coupon for attendees, adding value for all participants.

“Our partners are vital to creating the extraordinary experiences that make LakePoint the premier destination for travel and youth sports in the country,” said Erika Wyant, Senior Director of Marketing at LakePoint Sports. “Their unwavering commitment and innovative activations enhance every event, ensuring our more than 2.5 million annual guests enjoy our five premium venues while creating unforgettable moments. We’re grateful for partners like Rawlings and POMI Insurance, whose support and engagement play a crucial role in our mission to create lifelong memories; one experience, one game, one guest at a time.”

Throughout the Rawlings PrimeTime Players Weekend, fans can expect a diverse array of events across LakePoint’s premier venues:

• Baseball Village: Prep Baseball 16U National Championship with 166 teams competing.

• Champions Center: GBCA Boys Team Camp featuring 140 teams.

• Publix Fields: The SHOW by NXGN 7v7 Football tournament with 750 athletes.

• Beach Pavilion: USA Volleyball East Coast Champ BRQ with 80 teams competing in beach volleyball.

As LakePoint Sports continues to set the standard for travel and youth sports destinations, the Rawlings PrimeTime Players Weekend, presented by POMI Insurance, stands as a testament to its dedication to excellence, community engagement, and athlete development.

For more information on LakePoint Sports and the Rawlings PrimeTime Players Weekend, presented by POMI Insurance, visit

About LakePoint Sports

LakePoint Sports, the premier travel and youth sports destination in the country, serves athletes in more than 30 sports year-round, including baseball, basketball, volleyball, soccer, lacrosse, football, gymnastics, and cheer. Based in the greater Atlanta area, the 1,300-acre LakePoint Sports campus features the 170,000-square- foot Champions Center with the world’s largest continuous wood floor, where 12 full- court basketball games or 24 full-court volleyball games can play at once. Additionally, the campus includes eight Major League-sized baseball fields and three multi-use fields for soccer, lacrosse, rugby and football, as well as a 10-court beach volleyball pavilion and a three-lake wakeboarding park. LakePoint Sports is the flagship campus for Prep Baseball Report (PBR)

About Rawlings

Established in 1887, Rawlings is an innovative leading global brand and manufacturer of premium baseball and softball equipment, including gloves, balls, and protective headwear. Rawlings’ unparalleled quality, innovative engineering and expert craftsmanship are the fundamental reasons why more professional athletes, national governing bodies and sports leagues choose Rawlings. Rawlings is the official baseball, glove, helmet, face guard and base of Major League Baseball®, the official baseball of Minor League Baseball® and the official baseball and softball of the NCAA® and the NAIA®.